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When people search for the services you offer, showing up on page one can be a game-changer. SEO (Search Engine Optimization) might sound technical, but for a local business it's really about making sure your site and online presence are tuned to what your neighbors are looking for. In this section, we demystify SEO for the non-techie. We'll talk about picking the right keywords (the phrases locals type in when hunting for a business like yours), making sure your website is fast and mobile-friendly, and getting those all-important online reviews and local backlinks. Each step, even if it's small, pushes you a bit higher in search results. You don't have to become an SEO guru overnight – just start with these simple, effective tactics to help your business get the spotlight it deserves on Google and other search engines.
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